Abstract：The exploration of the library's role in the integration of cultural and tourism has a great significance to the promotion of library cultural and tourism public services. Based on the role theory, the grounded theoretical method was used to analyze the status of the library's role in cultural and travel integration from policy texts, documents, and network data. Combining the exploratory factor analysis and entropy, the difference of the value method was compared in role cognition between different subjects, which was used to clarify the library's role in the integration of cultural and travel. Through the empirical research, the 10 roles of the library in the integration of cultural and tourism were finally determined. Among them, the exhibitors of the national classics collection demonstrated the role of the National Library in the integration of cultural and tourism. The convenient service providers of cultural and tourism showed the role and mission of public libraries in the integration of cultural and tourism. The popularizers of literature and art education reflected the role of university libraries in the integration role goals in brigade integration. Finally, a strategy for the role positioning of the library's cultural and tourism integration was proposed. Including strengthen the toplevel design of policies and clarify the role of library culture and tourism, guide the library to give full play to its own advantages and find out the functional orientation of cultural tourism, attach importance to the social image of the library and strengthen the publicity and promotion of cultural tourism integration services.
于帆 卢章平 刘桂锋. 角色理论视域下图书馆在文旅融合中的角色认知与定位[J]. 图书馆工作与研究, 2022, 1(5): 43-51.
Yu Fan, Lu Zhangping, Liu Guifeng. Cognition and Orientation of Library's Role in Cultural and Tourism Integration from the Perspective of Role Theory. Library Work and Study, 2022, 1(5): 43-51.
